How to travel safely during the Covid-19 pandemic

Numbers
30%
of the network covered by real-time sensors
- Challenge
- During the Covid-19 pandemic, Trenord needed to help passengers keep social distance on trains and at stations, with no real-time visibility into train crowding.
- Solution
- Mia-Platform Fast Data aggregated Automatic People Counting sensors and riders' own feedback into Single Views, powering real-time crowding alerts and in-app feedback for passengers.
- Outcome
- Real-time crowding data now covers about 30% of the network directly via sensors, with the rest estimated from historical patterns, opening a new two-way communication channel with riders.

Mia‑Platform released new features for Trenord mobile app in record time
Since the Coronavirus outbreak, Trenord’s crucial challenge has been to protect passengers’ health by adopting measures that facilitate social distancing both on the trains and at the stations.
In this scenario, Mia-Platform has been confirmed as a reliable and efficient partner, releasing in record time new app features that ensure travelers’ safety.
Who is Trenord?
Trenord is the first railway service in Lombardia, the most “moving” region in our country, where everyday over 820 thousand people are taking the train.
It manages the railway service in the hinterland of Milan, the regional railway service, the Malpensa Express train service for the airport, and the cross-border routes Como-Chiasso and Malpensa-Bellinzona.
The Goal
Transformation of Trenord from a railway company to a new digital platform for mobility
The mission of Mia-Platform is to focus on the creation of a Unique Digital Platform of Trenord, capable of aggregating all the data about planned and real-time routes and exhibit them towards users of the official Trenord App. In this way, the App becomes the focal point of every traveler that uses the mobility service, integrating into a single tool all the features used daily.

Real-time crowding information of trains
Starting from May 2020, Trenord app provides users with real-time crowding information of trains and sends alerts in case of high crowding at the stations. Real-time data about seat availability is gathered by the Automatic People Counting system, now installed on approx. 30% of the entire network. On the remaining lines, such information is estimated from crowding data registered during the previous days.

Real-time Feedback
Since April 2021, passengers who buy the train tickets on the official Trenord mobile app can give real-time feedback about train crowding directly from the app. How does it work?
- A few minutes before the departure, the user receives a push notification with the information about the train progression and with the invitation to give feedback about train crowding during the ride
- During the ride, the user has the chance to specify the train crowding level choosing between four options: low, on average, very and extremely crowded.
- To enable further improvement in data collection, the user can add the information about the position on the train: at the front, in the middle or at the rear of the train.
- Train managers can give the same feedback using a dedicated app interface.

Mia-Platform Fast Data
Thanks to Mia-Platform Fast Data ready-to-use microservices, Trenord can quickly collect reliable data about train crowding from several sources: from data history of the past rides, from live apc data and from users’ feedbacks. This data is then aggregated in Single Views, which show the crowding data history of each train in one visualization.
Benefits generated
Safety guaranteed
All these functionalities support Trenord in the delicate task of ensuring the health and the safety of travelers.
Real-time feedback
Thanks to the real-time feedback function, Trenord can easily and quickly gather reliable and up-to-date crowing data.
A new communication service
The feedback function allows Trenord to open a new communication channel with its customers, engaging and strengthening the passengers’ community.
“Mia-Platform provided know-how and a technological platform that allowed us to make huge progress. Day by day, we create new digital services for our customers and we never stop innovating. In fact, every year we release new functionalities”
Massimo Pasquini
Head of Digital Communication & Social Network @ Trenord
- Allianz
- ATM
- Aviitam
- Cattolica
- CNH
- Concrete
- Confindustria Dispositivi Medici
- Coop Etruria
- Coop.fi
- Crif
- Eolo
- Flex
- Gruppo Villa Maria
- HDI Assicurazioni
- Helvetia
- IIT
- Italo
- MD Concierge
- N-AND Group
- NeN
- Primo Caredent Group
- Quixa
- RBdigital
- Trenord
- Trieste Trasporti
- Unicoop Firenze
- Unicoop Tirreno
- Vodafone
- Youhealthy

